This introduction to the methods and techniques of quantitative surveys is geared toward novices who want to design their own surveys. Readers learn to apply methods of data collection and to assess the quality of the results. This new edition contains many sample surveys, a section on conducting surveys with mobile devices, and techniques for asking sensitive questions.



Autorentext

Rüdiger Jacob, Universität Trier; Andreas Heinz, Université du Luxembourg; Jean P. Décieux, Universität Duisburg-Essen

Titel
Umfrage
Untertitel
Einführung in die Methoden der Umfrageforschung
EAN
9783110597387
Format
E-Book (pdf)
Veröffentlichung
23.09.2019
Digitaler Kopierschutz
Wasserzeichen
Anzahl Seiten
303
Lesemotiv