Did you know that Marshall McLuhan was the first to study the effects of mass media on thought and behavior? McLuhan was a communication theorist, which means he studied heavily on the effects of thoughts, opinions, feelings expressed via communication channels. This educational book will not tell Marshall's story but will also touch on his communication theory. Enjoy the read!

Professor Beaver publishes high quality books for children of all ages, ranging from non-fiction educational books, picture based books and books specifically for the Canadian School Curriculum. Our books are created to entertain and educate children at the same time, focusing on interesting topics and blending those with essential learning goals for children from K-12. Inspired by a deep love of teaching our in-house authors create the most uniquely crafted content that help children enjoy the learning process while they relate everyday activities to curriculum lesson plans designed by Canadian School Boards both federally and provincially. Professor Beaver - "Building Smarter and Brighter Minds"