Developing a Questionnaire: 2nd Edition is a comprehensive guide to the successful design and implementation of questionnaires as a research method. It covers: - how, why and when to use questionnaires - how to analyse data - how to present results - how to relate questionnaires to other forms of research This second edition contains new chapters on the use of questionnaires in surveys, face-to-face questionnaires and telephone interviews.
Autorentext
Bill Gillham is Honorary Senior Lecturer in the Department of Psychology at the University of Strathclyde, UK, and Visiting Professor at La Salle College of the Arts, Singapore.
Inhalt
Series Foreword
1. The Pros and Cons of Questionnaires
2. Preparation
3. Drafting the Questions (and Answers)
4. Designing the Questionnaire
5. Geting them Out and Getting them Back
6. Displaying the Results for Analysis
7. Content Analysis of Open Questions
8. Statistical Analysis of Closed Questions
9. The Use of Questionnaires in Surveys
10. The Face-to-Face Questionnaire: Recording Schedules
11. Using Questionnaires in Telephone Interviews
12. Questionnaires as Part of a Multi-method Approach
13. Presenting your Findings
Recommended Further Reading