-Know and believe in what you are doing or selling. -You serve the needs of others. -Sales is serving the unserved. -Sales is selling whatever is lacking. -In selling, different is good. -It requires a lot of faith, self-confidence, willingness and preparation in accordance with the competitive products you are about to present. -See things objectively. -Be open-minded and always have the facts. -Your products or services should make a difference over the competitor's. -Be disciplined and detailed, put the customer first, meet the customer on their turf. -Be inspiring and exceptional in your product knowledge. -Travel as necessary to perform the sales target. -Sales is truly a matter of numbers.