EMBEDDING REMARKABILITY

EIGHT FURTHER STRATEGIES FOR BUSINESS DISTINCTION

(MARKETING & GROWTH)

WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING

ABOUT THIS BOOK

This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available.

CONTENT:

Unveiling The Purple Cow Mindset: Beyond The Ordinary

Redefining Your Product: The Anti-Hype Approach

Thinking Small: The Death Of Mass-Market Mentality

Mastering The Micro-Market: Overwhelming A Sliver Of Attention

The Outsourcing Advantage: Bypassing Internal Roadblocks

From Resistance To Reinvention: Empowering External Innovation

Building Your Permission Asset: The Direct Line To Loyalty

Unfiltered Remarkability: Crafting Products For Connected Consumers

Strategic Emulation: Copying Across Industries For Breakthroughs

The Art Of Adaptation: Transforming Borrowed Brilliance

Outdoing The Edge: Surpassing Competitors' Daring Moves

The Contrarian's Playbook: Embracing The Opposite

Challenging Industry Norms: Doing What's "Just Not Done"

Case Studies In Creative Disruption: Unconventional Paths To Success

The "Why Not?" Imperative: Fostering A Culture Of Audacious Inquiry