With growth in access to high-speed broadband and 4G, and increased ownership of smartphones, tablets and internet-connected television sets, the internet has simultaneously begun to compete with and transform television. Online TV argues that these changes create the conditions for an emergent internet era that challenges the language and concepts that we have to talk about television as a medium.
In a wide-ranging analysis, Catherine Johnson sets out a series of conceptual frameworks designed to provide a clearer language with which to analyse the changes to television in the internet era and to bring into focus the power dynamics of the online TV industry.
From providing definitions of online TV and the online TV industry, to examining the ways in which technology, rights, interfaces and algorithms are used to control and constrain access to audiovisual content, Online TV is a timely intervention into debates about contemporary internet and television cultures. A must-read for any students, scholars and practitioners who want to understand and analyse the ways in which television is intertwining with and being transformed by the internet.
Autorentext
Catherine Johnson is Professor of Media and Communications at the University of Huddersfield, UK. She is the author of Promotional Screen Industries (with Paul Grainge, 2015), Branding Television (2012) and Telefantasy (2005), and the co-editor of Transnational Television History (with Andreas Fickers, 2012) and ITV Cultures (with Rob Turnock, 2005).
Inhalt
Chapter 1: From broadcast to online TV
Chapter 2: Defining online TV
Chapter 3: Online TV industry and technologies
Chapter 4: Online TV content production and distribution
Chapter 5: Online TV interfaces
Chapter 6: Online TV data and algorithms
Conclusion: The volatility of online TV
Glossary
Index