Sold! To the Highest Bidder! eBay has changed the way the world shops. Here's your chance to get in on this retail phenomenon-it's simple and inexpensive to get started. All you need is a product (or service) people want and internet access, and you're well on your way to reaching eBay's millions of customers.
Newly revised and updated with the latest eBay tools and features, this book puts you on the fast track to your own eBay business. You'll learn:
Autorentext
Christopher Matthew Spencer is businessperson, author, and public speaker. He owns wholesale, retail, hospitality, real estate, and publishing companies. Experienced in the field of consulting, he has worked for and advised businesses of different sizes, from startups to companies listed in The Fortune 100 and is an eight-year veteran of the U.S. Navy.
Inhalt
Chapter 1: Introduction to eBay
Chapter 2: A Day in the Life
Chapter 3: What Can You Sell Online?
Chapter 4: Technical Basics
Chapter 5: eBay Auctions
Chapter 6: eBay Stores
Chapter 7: eBay Tools
Chapter 8: Structuring Your Business
Chapter 9: Start-Up Economics and Financial Management
Chapter 10: Locating and Setting Up Your Business
Chapter 11: Equipping Your eBay Business
Chapter 12: Customer Service
Chapter 13: Inventory, Storage, and Shipping
Chapter 14: Marketing
Chapter 15: Staffing Your Company
Chapter 16: Tales from the Trenches
Appendix: eBay Business Resources
Glossary