This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications.

The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.



Inhalt
Part A: Background.- Part B: Evolved Strategic Framework for the Management of Companies.- Part C: Key Business Processes, Areas and Activities.- Part D: Emerging Issues, Trends and Opportunities.
Titel
Handbook of Strategic e-Business Management
EAN
9783642397479
ISBN
978-3-642-39747-9
Format
E-Book (pdf)
Herausgeber
Veröffentlichung
19.11.2013
Digitaler Kopierschutz
Wasserzeichen
Dateigrösse
8.96 MB
Anzahl Seiten
1011
Jahr
2013
Untertitel
Englisch