The Music Business and Recording Industry is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the digital age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined, along with the global and regional differences in the music business.
Autorentext
Geoffrey P. Hull, Thomas Hutchison, Richard Strasser
Zusammenfassung
The Music Business and Recording Industry is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the digital age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined, along with the global and regional differences in the music business.
Inhalt
Preface, Acknowledgments, 1. The Entertainment Industry and the Music Business, 2. Understanding the Music and Recording Business, 3. Copyright Basics in the Music Business, 4. Music Copyrights, 5. Sound Recording Copyrights, 6. Music Publishing: The First Stream, 7. Live Entertainment: The Second Stream, 8. Recordings: The Main Stream, 9. The A&R Function, 10. The Production Function, 11. The Marketing Function: Product and Price, 12. The Marketing Function: Promotion and Place, 13. The Global Music and Recording Business, Glossary, Appendix: Internet Resources, Notes, Index