Making Jesus Attractive is an in-depth look at the history and theology of this parachurch organization dedicated to ministry with young people. Beginning with the theological background of founder Jim Rayburn and moving through the decades of the ministry, this book examines not only the articulated theological statements of the organization but the lived theology as well. This book provides a thorough overview of the theological underpinnings of the Young Life organization and challenges their model of an attractive Christianity, providing insights that could be utilized by all youth ministry workers.