Few forces in contemporary society influence the fortunes of tourism destinations more immediately than sport.
Autorentext
James Higham is a Professor in the Department of Tourism, University of Otago, New Zealand
Inhalt
Part 1: Sport tourism destination analysis; Destination resource analysis; Understanding sport tourism markets: Understanding sport tourist experiences; Players and teams Part 2: Destination planning and developmentChapter ; Sport and tourism management; Sport tourism policy; Sports tourism destinations: Planning and development issues; Strategies for sport tourism destinations Part 3: Destination marketing and management; Marketing, media and place promotion;Sport tourist behaviour;Sport and tourism seasonality; Sport and urban destination management Part 4: Sport tourism impacts and environments; The economics of sport tourism at major sports events; Sport tourism and resource impacts; Sport, culture and place; Sport and the evolution of destinations; The future of sport tourism