Going beyond theory and guess based forecasts; this book systematically explores and measures the implications of the growing use of the internet in the American political landscape. Using current election data, the authors specifically challenge the predominant conjecture that the impact of new technology will not affect electoral outcomes and illustrate that the use of the internet is causing a marked shift in not just who votes, but who wins.

By Jason Gainous and Kevin M. Wagner

List of Figures
Acknowledgments
Chapter 1: Evolution, Revolution and the Internet
Chapter 2: A Descriptive Summary of the Measurement and Story
Chapter 3: The Digital Political Public: Information Gathering, Political Knowledge, and the Digital Divide
Chapter 4: Balloting Online: Voting and the Internet
Chapter 5: Bowling Online: The Internet and the New Social Capital
Chapter 6: The Internet: Two One-Sided Information Flows?
Chapter 7: Click and Donate: The Return of the Small Donor to Campaigns
Chapter 8: Is Anyone Listening? The Online Campaign
Chapter 9: Evolution, Revolution and the Internet Revisited
Appendix
Endnotes
References