In this fascinating history, Jeffrey Rothfeder tells how, from a simple ideathe outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexicoa secretive family business emerged that would produce one of the best-known products in the world. A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company, a lively history of one of the most popular consumer products of all times, and an exploration of our desire to test the limits of human tolerance for fiery foods.

Autorentext

A former BusinessWeek editor and national editor at Bloomberg News, Jeffrey Rothfeder has written for publications such as the New York Times and the Washington Post and has appeared on 20/20, Nightline, Today, Good Morning America, and Oprah. He lives in Cortlandt Manor, New York.

Titel
McIlhenny's Gold
Untertitel
How a Louisiana Family Built the Tabasco Empire
EAN
9780061844249
Format
E-Book (epub)
Herausgeber
Veröffentlichung
21.05.2024
Digitaler Kopierschutz
Wasserzeichen
Dateigrösse
0.87 MB
Anzahl Seiten
266
Features
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