Rugby and Scrum share more than a name ? they share a mindset.

In Scrum & Rugby, trainer and coach Julian Cambridge takes you on a journey from muddy pitches to modern product teams. With vivid sports storytelling and practical business insight, this book reveals how the same principles that drive elite rugby sides ? teamwork, trust, adaptability, and courage ? can transform the way we build products, lead change, and work together.

Inside you'll discover:

• The real origin of Scrum ? how a rugby restart became the metaphor for Agile.
• Scrum values in action ? told through gripping sports and workplace stories.
• Practical drills and exercises ? a playbook you can run with your team tomorrow.
• Case studies ? from startups to global enterprises learning to move as one.
• Scaling insights ? keeping clarity and agility when you grow beyond one team.

Whether you're a Scrum Master, Product Owner, coach, or leader looking to inspire high performance, Scrum & Rugbywill show you how to align, commit, and adapt ? and how to create teams that thrive under pressure and deliver real results.

Julian Cambridge is an accomplished author and accredited Agile and Lean trainer with extensive experience in the banking and digital sectors. As an Accredited Kanban Trainer (AKT), Julian delivers a range of Kanban courses, including the Team Kanban Practitioner (TKP), Kanban System Design (KSD) and Kanban Systems Improvement (KSI) courses. In addition to his Kanban expertise, Julian is a Certified Scrum Professional and has worked with clients such as Brewin Dolphin, Investec Wealth & Investment, and Investec Private Bank. He is also an Authorised Instructor for ICAgile and frequently delivers the Agile Fundamentals (ICP), Agile Product Ownership (ICP-APO), Agile Testing (ICP-TST) and Business Agility Foundations (ICP-BAF) courses. Julian is also a successful author with published books including "The Sprint: A day-to-day feel of life on a Scrum team," "The Board: A day-to-day feel of life on a Kanban team," "The Art of Lean: Production Systems and Marketing Strategies in the modern era," "The Whole Game: Systems Thinking Approach to Invasion Sports," "Kaizen: The Philosophy of Continuous Improvement for Business and Education" and "Agile Project Management: Navigating Pros and Cons of Scrum, Kanban and combining them. His books offer valuable insights and practical tips for professionals looking to improve their Agile and Lean practices. Overall, Julian's extensive experience and expertise in Agile and Lean methodologies, combined with his successful writing career, make him a valuable asset to any organisation looking to improve their processes and achieve greater efficiency.