Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media.
Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more critically within the changing media landscape.
Updated throughout, the Second Edition of this bestselling text includes new and expanded discussions of:
- Qualitative and quantitative approaches to researching social media
- Datafication and algorithmic cultures
- Surveillance, privacy and intimacy
- The rise of apps and platforms, and how they shape our experiences
- Sharing economies and social media publics
- The increasing importance of visual economies
- AR, VR and social media play
- Death and digital legacy
Tying theory to the real world with a range of contemporary case studies throughout, it is essential reading for students and researchers of social media, digital media, digital culture, and the creative and cultural industries.
Autorentext
Larissa Hjorth is Professor in the Games Program at the School of Media & Communication, at RMIT University, Australia.
Klappentext
Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media.
Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more critically within the changing media landscape. Updated throughout, the Second Edition of this bestselling text includes new and expanded discussions of:
- Qualitative and quantitative approaches to researching social media
- Datafication and algorithmic cultures
- Surveillance, privacy and intimacy
- The rise of apps and platforms, and how they shape our experiences
- Sharing economies and social media publics
- The increasing importance of visual economies
- AR, VR and social media play
- Death and digital legacy
Tying theory to the real world with a range of contemporary case studies throughout, it is essential reading for students and researchers of social media, digital media, digital culture, and the creative and cultural industries.
Inhalt
Chapter 1 Introduction
Chapter 2 Approaches to Social Media
Chapter 3 Histories of Social Media
Chapter 4 Datafication and Algorithmic Cultures
Chapter 5 Mobile Applification
Chapter 6 Geolocation and Social Media
Chapter 7 Social Media Visualities
Chapter 8 Mobile Media Art: The Art of the Social
Chapter 9 Museums and New Visualities
Chapter 10 Paralinguistics
Chapter 11 Social Media Mixed Reality
Chapter 12 Social Media and Death
Chapter 13 Conclusion