Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers. In The Power of Nice, through their own experiences and the stories of other people and businesses, they demonstrate why, contrary to conventional wisdom, nice people finish first.The Power of Nice shows that 'nice' companies have lower employee turnover, lower recruitment costs and higher productivity. Nice people live longer, are healthier and make more money. In today's interconnected word, companies and people with a reputation for cooperation and fair play forge the kind of relationships that lead to bigger and better opportunities, both in business and in life.But being nice doesn't mean being a push-over. In fact, nice may be the toughest four-letter word you'll ever encounter.Kaplan Thaler and Koval illustrate the surprising power of nice with an array of real-life examples from the business arena as well as from their personal lives. Most important, they present a plan of action covering everything from creating a positive impression to sweetening the pot to turning enemies to allies. Filled with inspiration and suggestions on how to supercharge your career and expand your reach in the workplace, The Power of Nice will transform how you live and work.

Vorwort
A guide to conquering the business world with kindness

Autorentext

LINDA KAPLAN THALER is CEO and chief creative officer and ROBIN KOVAL is president of THE KAPLAN THALER GROUP, creators of pop-culture icons like the Aflac Duck. Together, Kaplan Thaler and Koval have been featured on Today, the Martha Stewart Show, and Nightline, as well as in USA TODAY, the New York Times, and BusinessWeek, among many others. Kaplan Thaler and Koval each live in New York.



Klappentext

Nice guys finish last. Or do they?

Linda Kaplan Thaler and Robin Koval's New York Times bestseller, The Power of Nice, shows how a little kindness goes a long way - in both business and your personal life. Discover the surprising power of Nice with an array of real-life examples from both the business arena and
everyday life.

-Nice companies have a lower employee turnover, lower recruitment costs and higher productivity.
-Nice people live longer, are healthier and make more money.

Filled with inspiration and suggestions on how to supercharge your career and expand your reach in the workplace, The Power of Nice will transform how you live and work.

'Reading 'Nice' will improve just about everything in your life, and that's a promise.' James Patterson



Zusammenfassung
'Football is not just a matter of life and death: it's much more important than that' - Bill ShanklyBill Shankly was without doubt among the greatest football managers of the post-war era and his life story is an inspiring read for anyone interested in the sport. To football fans everywhere, Bill Shankly was far more than just a manager: he was a folk hero whose legend still dominates the game.Shankly took Liverpool FC from Second Division obscurity and helped create the legend that became the Anfield of Keegan, Hughes, Toshack and Heighway. With his impertinent questions, blunt observations and appreciation of life, Bill Shankly's wit, down-to-earth wisdom and sheer determination set a standard that holds good to this day. This full and frank biography tells his larger-than-life story and is an inspiring tribute to one of football's most enduring heroes.

Inhalt
    Titel
    The Power of Nice
    EAN
    9780753546789
    ISBN
    978-0-7535-4678-9
    Format
    E-Book (epub)
    Herausgeber
    Veröffentlichung
    07.04.2011
    Digitaler Kopierschutz
    Adobe-DRM
    Dateigrösse
    0.56 MB
    Anzahl Seiten
    144
    Jahr
    2011
    Untertitel
    Englisch
    Features
    Unterstützte Lesegerätegruppen: PC/MAC/eReader/Tablet