Does your business feel stuck? Does growth and innovation feel unattainable?

It may not be the fault of your business or your team. A combination of company culture,

innovation process, misguided expectations, or an unrealistic approach to growth could

be the culprit.

Innovating to drive growth is not easy, regardless of where a company is in its life cycle.

It is not impossible, but it can certainly be made easier by acquiring disruption. This can

transform the trajectory of a company faster. Sometimes you need to innovate your

business model and do something dramatic to catalyze growth!

But how do you do it?

In The Disruption Blueprint, veteran product innovator Mark Slavens tells you exactly

how. He outlines common cultural challenges to watch out for, discusses the need to

identify internal champions of your cause, helps you assess the core capabilities of your

company, and identifies where you have a right to win and where you do not.

If your business needs a catalyst to fuel meaningful growth and you want to be part of a

team that makes it happen, this book will provide you with the blueprint to get it done.