The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.

Autorentext

As the founder of one of the country's most prominent entertainment P.R. firms, Michael Levine has been called "one of Hollywood's brightest and most respected executives" by USA Today. He lives in Los Angeles.

Titel
Guerrilla P.R.
Untertitel
How You Can Wage an Effective Publicity Campaign...Without Going Broke
EAN
9780061983566
Format
E-Book (epub)
Hersteller
Herausgeber
Veröffentlichung
06.10.2009
Digitaler Kopierschutz
Wasserzeichen
Anzahl Seiten
256
Features
Unterstützte Lesegerätegruppen: PC/MAC/eReader/Tablet