The world faces social, political, and economic turmoil on an
unprecedented scale--along with unsettling levels of
turbulence and volatility. Market leadership today is less of a
predictor of leadership tomorrow. Therefore, senior executives
today must strive to own the future.
In Own the Future, The Boston Consulting Group, one of
the world's most prestigious and innovative management
consulting firms, offers a roadmap. Drawing on the firm's
experience advising organizations on how to achieve and sustain
competitive advantage, this book offers 50 ideas to help readers
chart their organization's path to future leadership. The
articles are organized along ten attributes critical to success in
the current environment--adaptive, global, connected,
sustainable, customer-first, fit to win, value-driven, trusted,
bold, and inspiring.
The future may be unknowable, but The Boston Consulting Group
offers insights from its 50 years of practice on how readers can
position their organization to win--to change the game and to
own the future.
Autorentext
MICHAEL DEIMLER is a senior partner and managing director in BCG's Atlanta office and was the global leader of BCG's strategy practice from 2005 to 2012. He coedited The Boston Consulting Group on Strategy (Wiley). He holds an MBA from The Wharton School.
RICHARD LESSER is the president and chief executive officer of BCG. Before that, he was the firm's regional chairman of North and South America. He is based in New York and also has an office in Beijing. He holds an MBA from Harvard Business School.
DAVID RHODES is the chairman of BCG's global practices. He is a senior partner and managing director in BCG's London office and coauthor of Accelerating out of the Great Recession: How to Win in a Slow-Growth Economy. He holds an MBA from Harvard Business School.
JANMEJAYA SINHA is the chairman of BCG's Asia Pacific region. He is based in Mumbai and holds a PhD from Princeton's Woodrow Wilson School of Public and International Affairs.
Zusammenfassung
The world faces social, political, and economic turmoil on an unprecedented scalealong with unsettling levels of turbulence and volatility. Market leadership today is less of a predictor of leadership tomorrow. Therefore, senior executives today must strive to own the future.
In Own the Future, The Boston Consulting Group, one of the world's most prestigious and innovative management consulting firms, offers a roadmap. Drawing on the firm's experience advising organizations on how to achieve and sustain competitive advantage, this book offers 50 ideas to help readers chart their organization's path to future leadership. The articles are organized along ten attributes critical to success in the current environmentadaptive, global, connected, sustainable, customer-first, fit to win, value-driven, trusted, bold, and inspiring.
The future may be unknowable, but The Boston Consulting Group offers insights from its 50 years of practice on how readers can position their organization to winto change the game and to own the future.
Inhalt
Acknowledgments ix
Introduction 1
I Adaptive 7
1 Why Strategy Needs a Strategy 11
Martin Reeves, Michael Deimler, Claire Love, and Philipp Tillmanns
2 Adaptability: The New Competitive Advantage 19
Martin Reeves and Michael Deimler
3 Systems Advantage 27
Martin Reeves and Alex Bernhardt
4 Adaptive Leadership 33
Roselinde Torres, Martin Reeves, and Claire Love
5 Competing on Capabilities 41
George Stalk, Jr., Philip Evans, and Lawrence E. Shulman
II Global 53
6 Globality: The World beyond Globalization 55
Harold L. Sirkin, Jim Hemerling, and Arindam K. Bhattacharya
7 The New Global Challengers 61
Marcos Aguiar, Arindam K. Bhattacharya, Thomas Bradtke, David C. Michael, Tenbite Ermias, Whitney Haring-Smith, David Lee, Michael Meyer, Andrew Tratz, Masao Ukon, and Bernd Waltermann
8 Winning in Emerging-Market Cities 67
David Jin, David C. Michael, Paul Foo, Jos´e Guevara, Ignacio Pena, Andrew Tratz, and Sharad Verma
9 What the West Doesn't Get about China 75
George Stalk, Jr. and David C. Michael
10 The African Challengers 81
Lionel Ar´e, Sami Chabenne, Patrick Dupoux, Lisa Ivers, David C. Michael, and Yves Morieux
III Connected 89
11 The Digital Manifesto 91
David Dean, Sebastian DiGrande, Dominic Field, and Paul Zwillenberg
12 Data to Die For 99
Simon Kennedy and David Matheson
13 The Collision of Power and Portability 105
Philip Evans
14 China's Digital Generations 3.0: The Online Empire 111
David C. Michael, Christoph Nettesheim, and Yvonne Zhou
IV Sustainable 117
15 The Benefits of Sustainability-Driven Innovation 119
David Kiron, Nina Kruschwitz, Martin Reeves, Knut Haanaes, and Eugene Goh
16 Creating Practical Consumer Value from Sustainability 125
Knut Haanaes, Catherine Roche, Jonathan Sharp, and Marty Smits
17 Potential Impacts of the New Sustainability Champions 131
David C. Michael, Kim Wagner, Knut Haanaes, Eugene Goh, Diederik Vismans, Jeremy Jurgens, and Lyuba Nazaruk
V Customer First 135
18 Breaking Compromises 137
George Stalk, Jr., David K. Pecaut, and Benjamin Burnett
19 Brand-Centric Transformation: Balancing Art and Data 143
Dylan Bolden, Antonella Mei-Pochtler, Rohan Sajdeh, Gaby Barrios, Erin George, Keith Melker, and Deran Taskiran
20 Unlocking Growth in the Middle: A View from India and China 151
Zhenya Lindgardt, Christoph Nettesheim, and Ted Chan
21 Treasure Hunt 159
Michael J. Silverstein
VI Fit to Win 169
22 High-Performance Organizations 171
Vikram Bhalla, Jean-Michel Caye, Andrew Dyer, Lisa Dymond, Yves Morieux, and Paul Orlander
23 Shaping Up: The Delayered Look 179
Ron Nicol
24 Getting More from Lean: Seven Success Factors 183
Pascal Cotte, Adam Farber, Amyn Merchant, Petros Paranikas, Harold L. Sirkin, and Michael Zinser
25 The Demand-Driven Supply Chain 189
John Budd, Claudio Knizek, and Bob Tevelson
26 Pricing Fluency ...