You want something from government. A decision. A policy change. A contract. Project approval. Protection from a bad outcome.
Lobbying has long been seen as a murky, insider game - dominated by big corporations, political operators and those with the loudest voices. But done properly, lobbying is neither sinister nor mysterious. It is a legitimate, ethical and often essential part of how good decisions are made.
Mike Smith's decades of experience inside government, political parties, unions and professional lobbying mean Mastering the Dark Art of Lobbying is not a book about shortcuts, secret deals or 'who you know'. It's a practical guide to understanding decision-makers, shaping proposals to which government can actually say yes, choosing the right timing and avoiding the mistakes that derail otherwise good ideas. Blending real-world examples, clear frameworks and hard-won insights, this book demystifies lobbying and shows you how individuals, small businesses and community organisations can advocate confidently, ethically and successfully - whether you do the lobbying yourself or engage professional help.
If you've ever wondered how government decisions are really made, or how to give your idea the best chance of success, this book is your starting point.
Autorentext
About the authorMike Smith brings more than 40 years of hands-on experience in lobbying, government relations, governance and campaigning. He has worked as a Ministerial Chief of Staff, political party executive, union negotiator, company director and adviser to businesses, industry associations and community organisations, and has delivered lobbying and governance training through workshops, universities and conferences in Australia and the United States. Mike wrote this book to make lobbying less intimidating - and to show that the skills to engage government effectively are learnable, ethical and accessible.