Leadership used to be about telling people to go where you sent them- now it's about persuading them to come with you.

Old leaders needed to create an artificial persona of infallible authority to issue orders that were obeyed - today's leaders need to uncover their own authentic leadership personality and bring that open and honest self to conversations that bring others to willing and lasting change.

To do so effectively they need to unlearn old leadership behaviours and develop totally different ones. In Leading by Coaching Nick Marson shows how. Leaders are shown how to "Look In" to develop greater self-awareness, "Look Out" to others by utilising a coaching approach, and "Look Beyond" to face uncertainty, manage adaptability and acquire resilience.

If leaders want to drive change, they need to understand how to hold the coaching conversations that power it. They need to lead by coaching.

Nick Marson is the founder and CEO of the Parallel Mind Ltd, a leadership development coaching company. He trains and coaches top executives to be better leaders by being better coaches. Nick helps leaders find their authentic voice, so that they can help others find theirs. He takes a holistic approach combining Neuro Leadership Intelligence, Emotional Intelligence and a Gestalt Coaching system.

He is a regular contributor to the professional press, including Managing Partner Magazine and the Chartered Insurance Institute's The Journal. He holds a Post Graduate Certificate in Education and Training from the University of Wales, Cardiff, is an International Coaching Federation Advanced Level Executive Coach and led a major research project for CASS Business School, City University London, looking at the link between leadership and innovation. Nick enjoyed four semesters at Munich University teaching Intercultural Communication.

Nick has worked with a wide range of blue chip clients over the past fifteen years including: Allianz Insurance, Allied Irish Bank, Baker McKenzie LLP, British Petroleum, Chartered Insurance Institute, Clifford Chance LLP, the Department of Culture Media and Sport, Eversheds Sutherland LLP, Harper Collins, Hogan Lovells LLP, the Insurance Institute of Ireland, J P Morgan, Latham & Watkins LLP, Lex Mundi, Linklaters LLP, Munich Re, Ogier, Rolls Royce International and the Welsh Development Agency.

He is a Fellow of the Chartered Insurance Institute and a Fellow of the Royal Society for the Arts and held senior management roles with Royal Insurance Group and Standard Chartered Bank.

Leadership used to be about telling people to go where you sent them now it's about persuading them to come with you.

Old leaders needed to create an artificial persona of infallible authority to issue orders that were obeyed today's leaders need to uncover their own authentic leadership personality and bring that open and honest self to conversations that bring others to willing and lasting change.

To do so effectively they need to unlearn old leadership behaviours and develop totally different ones. In Leading by Coaching Nick Marson shows how. Leaders are shown how to Look In to develop greater self-awareness, Look Out to others by utilising a coaching approach, and Look Beyond to face uncertainty, manage adaptability and acquire resilience.

If leaders want to drive change, they need to understand how to hold the coaching conversations that power it. They need to lead by coaching.

Prologue

-          1.1 Inside your parallel mind

-          1.2 Thinking with your parallel mind

-          2.2 Power of others

-          2.3 Power of you

-          3.2 Finding your authentic voice as a coach

-          3.3 Finding your authentic voice as a leader

-          4.1 Gestalt coaching system

-          4.2 Neuroscience coaching model

-          5.1 The what, who, why, when, where, and how

-          5.2 Preparing to coach

-          5.3 Ethical coaching

-          6.1 Brain based conversations

-          6.2 Communicating with the listener in mind

-          6.3 Different coaching conversations

-          7.1 Leading yourself

-          7.2 Leading others

-          8.1 Everyday coaching conversations

-          8.2 Power of listening

-          9.1 Changing your business one conversation at a time

-          9.2 Developing your unique coach signature

-          9.3 Your leading by coaching journey

Bibliography

Index