This book is about the relationship between media, communication and globalization, explored through a unique empirical study of electronic music practitioners' engagement with social media such as MySpace, Facebook and YouTube. The book suggests that the nature of this activity alters aspects of our practical and theoretical understanding of the processes of media globalization.

Ole J. Mjøs is Associate Professor at the Department of Information Science and Media Studies, University of Bergen, Norway. He is the author of Media Globalization and the Discovery Channel Networks (Routledge, 2010). His previous practical experience in the media and creative industries includes work in television documentary production, and contributions on many records within the wide genre of electronic music.

1. Introduction 2. Global Social Media and Media Globalization 3. The Emergence of a Global Social Media Environment: MySpace, Facebook, YouTube 4. The Global Social Media and Music Nexus 5. Social Media and Music Practice: Connectedness or Closed Circuit? 6. The Logic of Social Media: Power, Participation and Paradox 7. New Spaces of Global Mobility: Re-evaluating Media Globalization