Cheridan Smith has been involved in Web development and design since 1997, when she began working on a research team for the "Y2K" millennium bug. It was here that she learnt about the Internet and promptly fell in love with the medium. In her career, she has been responsible for websites in the early 2000s, such as Weight Watchers Australia and Quicken.com.au, and worked as creative services manager of Yahoo! in Australia with clients such as Toyota, 20th Century Fox and Ford. She works as a senior interactive project manager for an Australian advertising agency.