The communication aspect of leadership - to actively engage your followers and achieve understanding and motivation whilst making the message memorable - has never been more important. Using vivid lessons and examples from spheres outside business organization, The Persuasive Leader explores the leader's role as a communicator and teaches the fundamental principles of successful leadership.
This book provides insights and principles about persuasive leadership from a broad range of human experiences. It draws on examples of persuasive leaders and persuasive leadership principles from the performing arts, the fine arts, literature, philosophical writings, and biography. The authors use their unconventional material to explore themes such as moral leadership, toxic leadership, learning from failures, 'distributed' leadership, leading for results and the leader as a mentor and counsellor.
Leaders described in The Persuasive Leader:
Abraham Lincoln, Jack Welch, Cleopatra, Teddy Roosevelt, Alexander the Great, Rachel Carson, Joshua Chamberlain, Governor John Winthrop, Barack Obamma, Steve Jobs, Henry V, Julius Caesar, John Quincy Adams, Dwight Eisenhower, Susan B. Anthony, Elizabeth Cady Stanton, Huey Long, Napoleon, Ghandi, Sam Walton, Archbishop Sean O'Malley, Benjamin Franklin, Franklin Roosevelt, Jim Sinegal, Dolly Madison, James Jones, Clarence Darrow, William Harvey, Ronald Reagan, Fletcher Christian, Thomas Jefferson, Nelson Mandela, Charles McCormick, George Washington, Oprah Winfrey, Joan of Arc, John Kennedy, Herbert Hoover, Christopher Columbus, Anita Roddick, John DeLorean, Ronald Reagan, Margaret Thatcher, and others less well known persuasive leaders such as Anne Sullivan, TS Lin, Maria Galantry, Dorothy Collins, Scott Nash, Jane Hughes, William Barnes.
Autorentext
Stephen J. Carroll is a retired professor emeritus at the University of Maryland, who now works as a private consultant. During his career he has authored twelve books on psychology and organizational behaviour. He has served as a consultant to more than 30 industrial and government organizations and is a regular speaker at the University of Maryland and Syracuse University executive courses. He is best known for his books on performance assessment and leadership. He first developed the idea for this book in his courses for company executives where he found they responded particularly well to the case examples from the arts and from day to day life.
Patrick C Flood is an Academic Fellow at Cambridge University. He has worked at the London Business School, University of Maryland, University of Limerick, Dublin City University and the London School of Economics. He is known primarily for his work on leadership teams and firm performance. His books include Effective Top Management Teams (2001, Blackwelll; Managing Strategy Implementation (with S.J.Carroll, Blackwell, 2000) (5000 copies sold over life) and Managing without Traditional Methods (Addison Wesley, 1996). He is currently external examiner at SAID business school and consults for the following companies: Pernod Ricard-Irish Distillers; Nypro-Clinton(US); Hewlett Packard (UK), Wang, Paul Partnership and VEC, Novartis, Nortel, ICL (UK), NHS(UK).
Zusammenfassung
The communication aspect of leadership to actively engage your followers and achieve understanding and motivation whilst making the message memorable has never been more important. Using vivid lessons and examples from spheres outside business organization, The Persuasive Leader explores the leader's role as a communicator and teaches the fundamental principles of successful leadership.
This book provides insights and principles about persuasive leadership from a broad range of human experiences. It draws on examples of persuasive leaders and persuasive leadership principles from the performing arts, the fine arts, literature, philosophical writings, and biography. The authors use their unconventional material to explore themes such as moral leadership, toxic leadership, learning from failures, 'distributed' leadership, leading for results and the leader as a mentor and counsellor.
Leaders described in The Persuasive Leader:
Abraham Lincoln, Jack Welch, Cleopatra, Teddy Roosevelt, Alexander the Great, Rachel Carson, Joshua Chamberlain, Governor John Winthrop, Barack Obamma, Steve Jobs, Henry V, Julius Caesar, John Quincy Adams, Dwight Eisenhower, Susan B. Anthony, Elizabeth Cady Stanton, Huey Long, Napoleon, Ghandi, Sam Walton, Archbishop Sean O'Malley, Benjamin Franklin, Franklin Roosevelt, Jim Sinegal, Dolly Madison, James Jones, Clarence Darrow, William Harvey, Ronald Reagan, Fletcher Christian, Thomas Jefferson, Nelson Mandela, Charles McCormick, George Washington, Oprah Winfrey, Joan of Arc, John Kennedy, Herbert Hoover, Christopher Columbus, Anita Roddick, John DeLorean, Ronald Reagan, Margaret Thatcher, and others less well known persuasive leaders such as Anne Sullivan, TS Lin, Maria Galantry, Dorothy Collins, Scott Nash, Jane Hughes, William Barnes.
Inhalt
Foreword by Denise M. Rousseau xvi
Preface xvii
Acknowledgements xviii
About the authors xix
1 Persuasive leadership in life and work 1
Beginning cases 2
What is leadership? 4
Persuasive leadership in a new world 5
A newer focus on emotions and logic 6
Leadership as a social role in all living groups 6
Leadership legacies 7
Leadership goals 8
Leadership sub-roles 9
Leadership in changing crcumstances 9
Leader agendas 10
Leadership and the arts 10
Parents as persuasive leaders 11
Leadership and strategies 11
Do leaders need charisma? 12
Persuasion as a key to all leadership efforts 13
Leaders as coherent wholes 13
Learning from examples 13
Types of persuasion settings 14
Types of Leadership 15
Leadership skills as identified in the arts and humanities 15
Do we need empirical studies of leadership? 16
Leaders and ethical behaviours 17
Leaders as examples of persuasive and moral principles 17
2 Usingaesthetics and the arts in persuasive leadership 21
Beginning cases 22
Leaders using the arts 24
What are the arts? 25
Practical use of the arts 25
The aesthetic response 26
Aesthetics and human evolution 27
Unity among the arts 27
Performance art 28
Leader-managers as architects 28
The orchestra conductor metaphor 29
Music in aesthetics 30
Humans as artists 31
Theatrical principles in leadership 32
Fictional versus actual leaders 33
Behaving like an artist 34
3 Usingwords effectively in persuasive speech and writing 37
Beginning cases 38
Evolution of language 39
Importance of word choice 39
Power of words to evoke emotion 40
Aesthetic versus non-aesthetic language 41
Function of fictional stories 41
Use of stories in persuasion 42
Delivering words effectively 42
Audience reactions to words 45
Words reflect characteristics of the speaker 45
Being open-minded in one's communications 46
4 Persuasive leadership and rhetoric principles 49
Beginning cases 50
Persuasion principles from philosophy 51
Persuasion in literature 52
Henry V 53
Julius Caesar 55
Joshua Chamberlain 56
Discussion of speeches 58
5 Persuasive leadership-planningconsiderations 63
Beginning cases 64
Studying the prospective audience 65
Building credibility 66
Obtain endorsements by influential persons 66
Build competence and coalitions 67
Gather…