Quantitative techniques, many books have been written in this topic. This modest effort is another pearl in the sequence. This book has been designed in mind the mentality of the general reader's language which is easy to understand. The aim of this book is to provide students with a clear concise and comprehensive introduction to the theory and practice of quantitative. It is to bring together a balanced selection of core concepts as well as new perspectives that collectively articulate a knowledge-based view of quantitative techniques. The book covers an important area of study in business management. Quantitative skills and competency building is a very critical part of pedagogy in any business management programme. Several academics are concerned with the better ways and means of teaching in this area. The book provides materials of interest to Punjab Technical University students.

By Sudhir Gupta