Do you really understand what business value is? Information technology can and should deliver business value. But the Agile literature has paid scant attention to what business value means-and how to know whether or not you are delivering it. This problem becomes ever more critical as you push value delivery toward autonomous teams and away from requirements "tossed over the wall" by business stakeholders. An empowered team needs to understand its goal!
Playful and thought-provoking, The Art of Business Value explores what business value means, why it matters, and how it should affect your software development and delivery practices. More than any other IT delivery approach, DevOps (and Agile thinking in general) makes business value a central concern. This book examines the role of business value in software and makes a compelling case for why a clear understanding of business value will change the way you deliver software.
This book will make you think deeply about not only what it means to deliver value but also the relationship of the IT organization to the rest of the enterprise. It will give you the language to discuss value with the business, methods to cut through bureaucracy, and strategies for incorporating Agile teams and culture into the enterprise. Most of all, this book will startle you into new ways of thinking about the cutting-edge of Agile practice and where it may lead.
Autorentext
Mark Schwartz is an iconoclastic CIO and a playful crafter of ideas, an inveterate purveyor of lucubratory prose. He has been an IT leader in organizations small and large, public, private, and nonprofit. As the CIO of US Citizenship and Immigration Services, he provokes the federal government into adopting Agile and DevOps practices. He is pretty sure that when he was the CIO of Intrax Cultural Exchange he was the first person ever to use business intelligence and supply chain analytics to place au pairs with the right host families. Mark speaks frequently on the role of the CIO, innovation in IT, and Agile and DevOps approaches in challenging and low-trust environments. With a BS in computer science from Yale, a master's in philosophy from Yale, and an MBA from Wharton, Mark is either an expert on the business value of IT or just confused and much poorer. Mark is the author of The Art of Business Value, which - he is proud to report - has been labeled by his detractors "The Ecclesiastes of Product Management," and "Apocryphal." The book takes readers on a journey through the meaning of bureaucracy, the nature of cultural change, and the return on investment of an MBA degree, on the way to solving the great mystery ... what exactly do we mean by business value and how should that affect the way we practice IT? Mark promises that his new book, Seat at the Table, is more canonical and less apocryphal. Mark is the winner of a Computerworld Premier 100 award, an Amazon Elite 100 award, a Federal Computer Week Fed 100 award, and a CIO Magazine CIO 100 award, which strongly suggests that there are less than 99 other people you could better spend time reading. Mark Schwartz is an iconoclastic CIO and a playful crafter of ideas, an inveterate purveyor of lucubratory prose. He has been an IT leader in organizations small and large, public, private, and nonprofit. As the CIO of US Citizenship and Immigration Services, he provokes the federal government into adopting Agile and DevOps practices. He is pretty sure that when he was the CIO of Intrax Cultural Exchange he was the first person ever to use business intelligence and supply chain analytics to place au pairs with the right host families. Mark speaks frequently on the role of the CIO, innovation in IT, and Agile and DevOps approaches in challenging and low-trust environments. With a BS in computer science from Yale, a master's in philosophy from Yale, and an MBA from Wharton, Mark is either an expert on the business value of IT or just confused and much poorer. Mark is the author of The Art of Business Value, which - he is proud to report - has been labeled by his detractors "The Ecclesiastes of Product Management," and "Apocryphal." The book takes readers on a journey through the meaning of bureaucracy, the nature of cultural change, and the return on investment of an MBA degree, on the way to solving the great mystery ... what exactly do we mean by business value and how should that affect the way we practice IT? Mark promises that his new book, Seat at the Table, is more canonical and less apocryphal. Mark is the winner of a Computerworld Premier 100 award, an Amazon Elite 100 award, a Federal Computer Week Fed 100 award, and a CIO Magazine CIO 100 award, which strongly suggests that there are less than 99 other people you could better spend time reading. Mark Schwartz is an iconoclastic CIO and a playful crafter of ideas, an inveterate purveyor of lucubratory prose. He has been an IT leader in organizations small and large, public, private, and nonprofit. As the CIO of US Citizenship and Immigration Services, he provokes the federal government into adopting Agile and DevOps practices. He is pretty sure that when he was the CIO of Intrax Cultural Exchange he was the first person ever to use business intelligence and supply chain analytics to place au pairs with the right host families. Mark speaks frequently on the role of the CIO, innovation in IT, and Agile and DevOps approaches in challenging and low-trust environments. With a BS in computer science from Yale, a master's in philosophy from Yale, and an MBA from Wharton, Mark is either an expert on the business value of IT or just confused and much poorer. Mark is the author of The Art of Business Value, which - he is proud to report - has been labeled by his detractors "The Ecclesiastes of Product Management," and "Apocryphal." The book takes readers on a journey through the meaning of bureaucracy, the nature of cultural change, and the return on investment of an MBA degree, on the way to solving the great mystery ... what exactly do we mean by business value and how should that affect the way we practice IT? Mark promises that his new book, Seat at the Table, is more canonical and less apocryphal. Mark is the winner of a Computerworld Premier 100 award, an Amazon Elite 100 award, a Federal Computer Week Fed 100 award, and a CIO Magazine CIO 100 award, which strongly suggests that there are less than 99 other people you could better spend time reading.
Inhalt
CHAPTER 1: THE PROBLEM
Agile and Lean practices are all about maximizing the business
value we deliver. Agile books tell us that business value is important,
but none of them seem to tell us what business value is, though
they do scatter clues here and there. In this chapter, however, we
examine the clues and find that they come to nothing. Business
value is a mystery at the core of Agile practice.
CHAPTER 2: THE MEANING
Our first step in solving the mystery is to consult the experts.
Unfortunately, the experts just deepen the mystery for us. It turns
out that we need to cast a wider net to catch our elusive target.
CHAPTER 3: THE CULTURE
Good detective work involves observing people. We find that there
seems to be a connection between organizational culture and
business value. But to understand it, we have to immerse ourselves
in corporate culture, rather than reject it or stand apart from it.
CHAPTER 4: THE RULES
What could bureaucracy possibly have to do with business value?
A lot, perhaps. Warning: this chapter contains graphic depictions
of bureaucracy being applied to agility. You may come away wanting
to produce burndown charts in triplicate.
CHAPTER 5: THE CIO
Someone has been forgotten in all this talk about business value.
She makes a mysterious entrance, claiming to be following the same
trai…