The strategic importance of interfirm partnerships, their growing complexity, volume and frequently international nature has amplified the relevance of their study to ensure future leaders have the skills required to manage them. This book describes the strategic relevance of partnering, which frequently forms the basis for a firm's competitive advantage.

The various theories and models which describe the behaviour and operational management of partnerships, from the concepts of trust and commitment, through to contract management, are explained. The different forms including strategic alliances, supply chain networks, and other newer models of collaboration such as co-innovation are described and explored. Illustrative case examples drawn from a wide range of contexts, industries and multiple geographies show students how the theory translates to practice. Chapter outcomes, summaries, assignments and in-class activities will engage and help aid understanding.

Providing a comprehensive and structured approach to how interfirm collaboration can be effectively managed for strategic advantage, this text is recommended as core reading for undergraduate, postgraduate and executive students of Strategic Management, Partnerships and Alliances, Leadership, Operations and Supply Chain Management. Online resources include chapter-by-chapter PowerPoint slides.



Autorentext

Richard Gibbs is Senior Lecturer at Southampton Solent University, UK. He is a recognised expert on partnering and alliances. He has combined a career in senior roles in the technology industry with his academic research and writing.

Akash Puranik is Deputy Dean of Research and Knowledge Exchange at Southampton Solent University, UK. He is a qualitative researcher shaping thinking on collaboration, uncovering its complexities through ethnographic and processual insights.

Titel
Strategic Partnership Management
Untertitel
Understanding Interfirm Collaboration for Competitive Advantage
EAN
9781040645383
Format
E-Book (epub)
Digitaler Kopierschutz
frei
Dateigrösse
3.54 MB
Anzahl Seiten
264